Advertising Injury Claims

Instructor: Michael C. Bruck

Advertising a company’s goods, products or services occasionally results in more than attracting customers or supporters. Advertising injury claims are among the most widely litigated claims in the insurance coverage area. Such claims can include trademark and trade dress infringement, copyright infringement, patent infringement, theft of trade secrets, unfair competition, and libel, slander or commercial disparagement. This one-hour program covers the definition of “advertising”, changes in standard policy language with respect to advertising injury claims, the requirements for finding applicable coverage, the legal requirement of a causal connection to injuries, the applicability of common exclusions, and recent case law and trends in advertising injury practice.

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